This is the Toyota Prius Prime, the newer plug-in version of the pioneer hybrid

The new plug-in version of the Toyota Prius is not only very fuel-efficient. It is also much better looking than its regular brother, as we had already told our readers. The new Toyota Prius Prime promises to make the hybrid sell in even greater numbers than before, especially if it is offered at a reasonable price in the USA.

The new Prius Prime is 4.52 m long, 1.76 m wide, 1.47 m tall and has a wheelbase of 2.70 m. There is no information on its weight, but it surely uses the 1.8 4 cylinder 2FR-FXz, which delivers 77.2 kW at 5,200 rpm and 147 Nm at 4,000 rpm.


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There is also no information on the power its electric engine provides, but its fuel consumption is 1.96 Le/100 km, or equivalent to 1.96 l/100 km in a regular combustion engine vehicle. With its batteries only, Toyota says it is able to run twice as much as the previous Prius Plug-In Hybrid, or more than 36 km. With its 43 l fuel tank full, it can run up to 965 km.


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Energy efficiency is not restricted to the engine, said to have a thermal efficiency of 40%, way below that of electric engines, but much higher than most internal combustion engines. The Prius Prime also uses LED headlights and tail lamps. Inside, it features a 11.6-inch multimedia screen. Not as big as Tesla Model S’s, but surely inspired in it.


Sales of the new Prius Prime will begin in the end of the third quarter of this year.

Gustavo Henrique Ruffo

I have been an automotive journalist since 1998 and have worked for many important Brazilian newspapers and magazines, such as the local edition of Car and Driver and Quatro Rodas, Brazilian's biggest car magazine. I have also worked for foreign websites, such as World Car Fans and won a few journalism prizes, among them three SAE Journalism Awards and the 2017 IAM RoadSmart Safety Award. I am the author of "The Traffic Cholesterol", a book about bad drivers that you can buy at Hotmart, Google Play, Amazon and Kobo.

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