We know Volkswagen is working on a mid-life restyling for its midsize pick-up, the Amarok, for a while. And now the company has released the first official sketches of the restyling. The official pictures, as well as more details on the new pick-up, should be delivered to the media in the next few weeks, according to Volkswagen.
The company says important changes have been made to the instrument panel in order to give the pick-up a more premium feel. And it makes perfect sense due to the profile of pick-up buyers in emerging countries. The Amarok is build in Argentina. It is just a pity Volkswagen has not perceived it when it first presented the pick-up. The company insisted in launching the Amarok with a manual gearbox instead of an automatic transmission, what has proven to be a disaster, as all specialized media mean have tried to warn.
Vokswagen has also modified the rear-end, the front-end and given Amarok bigger wheels. The headlights have the same format, but they probably have a new internal design. The German company states it has abandoned round forms so that the pick-up would be squarer and have a more premium feel. We will have to wait for the pictures to see what the company says is “a more premium feel”. The big question is: will it be enough for Amarok to defy the Toyota Hilux or the Ford Ranger? Probably not, due to the marketing and mechanical problems it has faced until now, but let’s see what Volkswagen has prepared for it.