Most of the frequent readers of MotorChase must have missed the daily articles these last days. But I have a good explanation for that: as a one-man army, this website also missed me. And I was truly busy taking care of another project that has started months ago. And MotorChase will have to continue without me.
It all started a little after I started MotorChase. I thought audience would naturally build up, with no need of investments besides the time I took to create the logo, to shoot the videos and to write the articles. But things are way more complicated than that. And soon I realized I would have to invest money to make MotorChase known to more people. The problem is that bills kept coming and my primary source of income, freelancing, suffered a great setback with the Brazilian recession. Very little people had money to ask for articles. Much less than I normally had. Many titles were threatened to disappear. Summing up, things were ugly as hell. I barely had money to pay my family expenses. MotorChase would have to do it by itself. And it kind of did, but not enough to become a revenue source.
At the same time, I noticed Motor1.com was aggressively expanding. It bought World Car Fans, a website in which I was honoured to work around 2008. They had recently entered Turkey, France and Canada. So I gave it a shot to see whether they would like to come to Brazil as well and send them a message on June 27. My idea was to help them establish here from the start, by hiring a team and build the Brazilian Motor1.com from the ground up, but they had other plans. They wanted to have a strong partner, with lots of audience, and asked for my help in finding one. I have suggested some websites and they liked Carplace from the very beginning. When I contacted my friends at Carplace, they also liked the idea of becoming the Brazilian branch of Motor1.com. And I thought my role had come to an end, but both sides had other plans for me, luckily. They wanted me to get involved, but there was a natural condition: I had to become a Motor1.com member. And a Motor1.com member alone.
That happened last November 8, when the Sao Paulo Motor Show opened its gates. I was there to cover the event for Motor1.com, not for MotorChase. And will do so for as long as I can offer value to that big project.
What about MotorChase, you may ask? Well, I do not want it to end. I want it to keep growing, even if at a slower pace. So I will have to put someone to take care of it. And that someone will be Antonio Rodrigues, a good friend of mine. I hope you all support this new stage in MotorChase’s history. Thank you all for the audience and see you at Motor1.com.